When it comes to creating a visually stunning photo, the right props can make all the difference. A well-crafted prop set can elevate your scene and bring your vision to life. In this article, we will discuss the latest SEO (Search Engine Optimisation) trends and how incorporating props such as jesmonite, acrylic and wooden risers, can take your photography to the next level.

The Importance of Visuals in SEO

In today's digital age, visuals are becoming increasingly important in SEO. With the rise of social media and the popularity of visual platforms like Instagram and Pinterest, it's no surprise that search engines are placing more emphasis on visual content. In fact, studies have shown that articles with images receive 94% more views than those without (forbes.com) This means that incorporating high-quality visuals, with well-crafted backdrops and props, can greatly improve your SEO and attract more viewers to your site.

three skin care bottles presented on white wooden prop from CM Props & Backdrops

The Power of Props

Props are an essential part of any production, whether it's a film, play, or photoshoot. They add depth and detail to the scene, making it more visually appealing and engaging for the audience. A well-crafted scene can take a product photo to the next level by providing a cohesive and visually stunning stage for your product.

perfume presented on ridged white wooden prop by CM Props & Backdrops

Incorporating Risers into Product Photography Scenes

Risers are a valuable prop in product photography and provide a variety of advantages. By incorporating risers into your product photography scenes, you can enhance the visual appeal of your images and create a more engaging experience for your audience.

By elevating your products off the surface, you can create interesting angles and perspectives that highlight different features and details. This can make your images more visually appealing, make your product the hero of the shot and help to showcase the unique qualities of your product.

skin care bottle presented from a high angle on a clear acrylic tile from CM Props & Backdrops

In addition, risers can also help to create a sense of scale and proportion in your product photography. By placing your products on different levels, you can show how they relate to each other in terms of size and height. This can be particularly useful when photographing a range of products or when trying to demonstrate the size of a particular item. Risers can help the smaller products fit in the scene with larger items, without looking lost and insignificant.

presenting three skincare products on a wooden step photography prop by CM Props & Backdrops

Furthermore, risers can provide a clean and clutter-free background for your product photography. By lifting your products off the surface, you can eliminate any distracting elements and create a seamless background that allows your products to take center stage. This can help to create a more professional and polished look for your images.


collection of stylish white props and risers from CM Props & Backdrops for product photography

These white Jesmonite risers have delicate, meticulously crafted designs that exude a sense of elegance and sophistication. The attention to detail and high quality material can greatly enhance the overall production value and leave a lasting impression on viewers.

Overall, incorporating risers into your product photography can help to elevate the visual impact of your images and create a more engaging experience for your audience. By adding depth, creating a sense of scale and providing a clean background, risers can enhance the overall quality of your product shots and keep eyes on your visuals for longer.

Staying Ahead of SEO Trends

As mentioned earlier, visuals are becoming increasingly important in SEO. This means that incorporating a well-crafted props, such as the CM Props & Backdrops Jesmonite or Wooden Geometric range, can give you an edge over your competitors. By staying ahead of SEO trends and incorporating high-quality visuals into your marketting, you can attract more viewers and improve your overall SEO ranking.


February 02, 2024 — Catherine Main